The type of appeal to emotion that struck me the most was the one where you find that fear is a good thing. I see fear used in advertisements all the time, which is why it strikes me as interesting. I won’t actually use an advertisement, but I’ll use a scene in a musical I watched.
In the Youtube musical A Very Potter Sequel, there’s a scene where Harry, Ron, Draco, and Hermione are faced with Peter Pettigrew, the traitor best friend of Harry’s dad. Just when they thought they killed him, he comes back to life and tries to kill the kids. Just then, Ron pulls out his signature prop in the show: Red Vines. He asks Peter, “Wouldn’t killing us would tasted better with a Red Vine?” Peter agrees and tries to grab the Red Vine from Ron, but then Ron does the “Stupefy” spell on him with the Red Vine, and Peter goes flying across the stage. When this happens, Ron faces the audience and says, “Red Vines: What the hell CAN’T they do?”
Despite this confusing notion of Red Vines being a universal tool that could help ward off killers, this is an example of appeal to emotion when it comes to fear being a good thing. Harry, Ron, Draco, and Hermione were stuck in a situation between life and death. Ron pulls out his pack of Red Vines and somehow kills off Peter Pettigrew. If it weren’t for those Red Vines, they would have been killed.
Red Vines can't float on water. That's one thing that it can't do. If you're wondering. ;P

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